Brand Awareness

Brand Awareness at Icalabs

The ultimate goal of most businesses is to increase sales and income. Ideally, you want to attract new customers to your products and encourage repeat purchases. Brand awareness refers to how aware customers and potential customers are of your business and its products. exceptionally high brand awareness is ultimately, achieving successful brand awareness means that your brand is well known and is easily recognizable. Brand awareness is crucial to differentiating your product from other similar products and competitors.
Icalabs develops porweful strategies to make strong identity of you brand which indcludes framing a strong tag-line that reinforces the brand promise, develop highly functional identity system by creating a brand icon and spread it through various campaigns online and offline.


Brand awareness

We will always push forward your brand in front of customers. We can be completely invisible to your customers with help of white label services to make it look like all the services comes from your end. investing time in your brand’s awareness can play a major role in purchasing decisions. The reality is, the more aware consumers are of your product and your brand, the more likely they are to buy from you.
Building brand awareness is essential for building brand equity. We draw up a brand awareness strategy that will continuously be updated throughout the development of your brand. our team includes use of various renowned channels of promotion such as advertising, word of mouth publicity, social media like blogs, sponsorships, launching events, etc. our will continously work with you to create reliable brand image, slogans and tag lines after analysing your target audience and undertand what how your products can benefit them. The brand message will then be communicated consistantly through desired media channel. Strong brand awareness campaign will ultimately lead to high sales and high market share of your company.

Our Branding campaign is seperated in 2 phases

Brand awareness

This phase is all bout making your target adudience aware about your company, product/services so that they get familiar with the life, usage and benefits of the product/services provided by you. Our campaigns our designed to make consumer feel associated with your brand, this helps your products/services to be easily excepted by customers.

Brand Recognition

Phase 2 is about ability of consumer to recognize prior knowledge of brand when they are asked questions about that brand. we use our own survey sites to analysie the reach of the brand by undering if the consumers can clearly differentiate the brand as having being earlier noticed or heard.